Estate Sales and Auctions

Finding the Right Approach

While we often associate estate sales with settling a loved one’s affairs, that is just one of the reasons people reach out. The terms tag sale and estate sale are often used interchangeably, and both refer to an in person sale held at a property, where shoppers can walk through and explore the items being offered. Because every situation is different, we learn about your circumstances, the contents of the property, and your priorities.

Online auctions offer a longer window of exposure to a larger audience, with browsing and bidding taking place online. They create an opportunity for competitive bidding on sought-after pieces that buyers are actively searching for and allow interest to build throughout the auction. In an auction, groups of like items are often lotted together, allowing related items to be sold as a group — something many shoppers appreciate and actively seek out.

Once we learn more about your specific situation, we can determine which services are best suited to your needs and develop a plan and schedule that meet your timeline, maintain buyer interest, and support the strongest results possible.

In Person Sales

To prepare for your sale, our team organizes and stages items with tables, clothing racks, display cases, and all of the equipment needed to both attract shoppers and make the space fun and easy to explore. We identify items that need deeper research and take photographs for use in advertising and marketing, focusing on images that make shoppers excited to come and shop.

We use multiple marketing channels, including stories, posts, reels, and videos across social platforms, to reach established estate sale enthusiasts and people who enjoy exploring local sales. Our content also catches the attention of people who might not ordinarily attend but see something that makes them want to come and shop, including a growing audience of Millennials and Gen Z drawn to vintage pieces, distinctive home décor, and unique finds.

During your in-person sale, we oversee purchases, answer questions, keep a watchful eye on the space and property, and manage the entire process. We balance realistic pricing with the goal of selling as much as possible to achieve the best possible results.

Online Auctions

Our auctions are hosted on an established and respected national platform, expanding your reach beyond local shoppers to bidders throughout the United States.

Our team photographs the items, conducts research, and creates listings that clearly show what is being offered, including any condition issues, so bidders can shop with confidence. During the auction, we answer bidder questions and refine the listings with additional details.

Our growing social media presence extends the reach of your auction by connecting with online communities actively searching for specific types of items. It also catches the attention of people who see something appear in their feed and suddenly realize they want, need, and LOVE it — which can lead them to bid on one (or more!) of your auction lots.

After the auction closes, we coordinate and manage how winning bidders receive their items. In addition to scheduled in person pickup, we handle the entire process for items suitable for shipping, including removal from the property, packaging, and mailing. When requested and feasible, we can also coordinate freight shipping for larger items.

All American Tag Sales handles every step from start to finish.